Viral house cleaning videos are satisfying billions on TikTok
TikTok has given birth to a “CleanTok” community that has garnered more than 16 billion views on the video-sharing app, and some creators are leading the charge in the spotless home movement. Chantel Mila, a mother of two from Melbourne, Australia, started her Mama_Mila_ TikTok account in April 2020 and has watched her audience grow…